Categories: design, techy stuff

Paint on a large white wall or canvas without ever using a single drop of paint. Sounds like a riddle?

If the sentence above sounds like a riddle to you, then you probably haven’t heard of the Magic Coloring Wall created by Ubi De Feo. Ubi is a Technical Director/Creative Developer at Wieden+Kennedy Amsterdam. The Magic Coloring Wall concept was inspired from Ubi’s enjoyment with coloring books as a kid. The books that come with a “special marker” that reveals the pages colors when using it on the book’s paper.

How the Magic Coloring Wall Works:
The user starts moving the brush on a projection of an outline-only draw. An object follows the tracked image of the brush, and paints on an image object’s mask, revealing the image’s content and overlaying it to the outline image. Read more.